SEO + Creative Analysis
Search Everywhere* Optimization *Latest AKA
is only STEP 1 in Succeeding with Viewers.
SEO
The Core Focus of Creative-Analysis Marketing is a Personalized Approach.
FREE assessment of User-Response to Copy, Navigation, Layout, Aesthetics.
THE GOLD STANDARD
SEO and Creative Analysis each play their own role in Attracting, then Holding Viewers. SmarterSite focuses more on what happens AFTER a potential New-Customer or Client lands on Your Website.
Michael
SEO FOCUS
Technical Rules: Evaluates site speed, mobile friendliness, URL structure, HTML Tags.
Data-Driven: Relies only on keyword research and search volume, and also evaluates Competitor Traffic Metrics.
Machine-Oriented: Optimizes online content so automated search-engine bots can much more easily Crawl, Index, and Rank pages.
CREATIVE ANALYSIS
Human-Centric: Increases audience engagement along with Site Loyality, working to produce the best Emotional Connection.
Aesthetic and Narrative: Evaluates visual design, brand voice, and marketing power of Effective Storytelling.
Engagement-Oriented: Creative Analysis also assesses important quantitative-factors like Time-On-Page and Bounce-Rate.
Creativity is the Idea(l) Machine.
Michael
People often think of Creativity only in terms of Art; yet it shapes and improves everything from Websites to Winning Wealth.
